How to Win Proposals on Upwork

Winning proposals on Upwork can be a challenge especially for newbie freelancers. However, with the right strategies and persistence, you can increase your chances of landing jobs. Here’s a detailed guide:

Understand Your Client’s Needs

Before applying for a job, make sure to read the job description carefully to understand your client’s needs and expectations. Tailor your proposals according to individual jobs.

Make Your Proposal Brief and Concise

Do not write long paragraphs. Instead, be concise and straight to the point. Address the client’s needs and indicate how you intend to help.

Highlight Your Skills and Experience

Emphasise on how your previous experiences and skills allow you to do the job efficiently and successfully. Include relevant examples of previous work.

Offer Value and Solution

Don’t just mention what you will do, explain the value you will bring and how your services will solve the client’s problem.

Here are other important tips:

• Personalize your greeting: Use the client’s name if it’s provided.
• Use persuasive language: Make use of persuasive words such as “I guarantee”, “I am confident that”, “surely”, “absolutely”.
• Do not use template proposals: All proposals should be tailored to each individual job.
• Follow-up: If you haven’t heard back after a week or so, feel free to follow up with the client.

Lastly, always proofread your proposal before sending it out to avoid any spelling or grammar mistakes. Good luck!